History of Product Names & Trademarks: Scotch Tape

About the history and origins of famous product names and trademarks, in this case Scotch Tape.

SCOTCH TAPE In 1925, Detroit's car manufacturers were looking for an effective masking tape to use when painting 2-tone automobiles. The Minnesota Mining and Manufacturing Company (3M) developed a tape that successfully enabled the manufacturers to get a clean, sharp edge where the 2 colors met. However, producing the tape was costly and a 3M employee cut down the amount of adhesive on the tape-not putting it in the center of the strip. The new tape did not stick, and car painters cried to company salesmen: "Take this tape back to those Scotch bosses of yours and tell them to put adhesive all over the tape..." The missing adhesive was again applied, but the name "Scotch" tape remained.

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